Comprehensive Print, Online, TV,
Radio & Social media in realtime
  • Australia's media monitoring sector disrupted with entry of Streem

    After 3 years of R&D and 18 months of customer commercialisation, Streem officially announced its entry into the media monitoring sector on Wednesday night with an event at the Museum of Contemporary Art, Sydney. Promising to re-invent media intelligence, the event featured significant attendance from over 150 key figures within media and communications. Representatives from large corporates across consumer electronics, FMCG, major sporting codes, transport/logistics, State and Federal government departments and NGOs came to witness the debut of Streem’s disruptive, full-service monitoring platform.

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  • Boolean Basics: Curating powerful queries which do the work for you

    Media monitoring can often feel like pulling needles from a haystack: thousands of new stories emerge daily, making it difficult to quickly and accurately sort irrelevant mentions from breaking news. Boolean operators like AND, OR, NOT are perfect for building precise, complex queries to make sure you get exactly what you’re searching for.

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  • The Front Page Story

    Is the front page story a reliable indicator of influence?

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  • Social Media Monitoring vs. Social Media Listening

    Back in 2010 Dan Neely proclaimed: “Monitoring finds symptoms; listening finds causes” and it appears his advice remains as relevant now as ever. The buzzword “social listening” has steadily risen in use over the last 5 years, but what does it mean and how can it change the way businesses engage with their customers?

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  • Timed to Perfection

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  • The Rise and Rise of Satirical News

    Aside from a slew of tragic celebrity deaths, 2016’s legacy may well lie in the booming satirical news industry, much to the chagrin of the public figures who unwittingly find themselves under its spotlight. Masquerading as genuine mainstream news websites, satirical news platforms have become a fixture in the ever-evolving online news landscape and promise to reshape the way we conceptualise the relationship between news and political attitudes.

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  • How long does it take for news to spread?

    Analysis of Australian news reports shows a story spreads from one source to another in less than 4 minutes*. When a news story can spread across Online, TV or Radio in a matter of minutes, monitoring the media in realtime is more than convenient - it’s critical to the long-term success of a business or the reputation of a public figure.

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  • What is hoax news and why you should monitor it

    If you’ve been browsing the web recently, you might be surprised to discover that Pope Francis endorsed Donald Trump for President, or that Halal certified Snack Packs have been funding terror organisations in the Middle East. Although these headlines may seem implausible to an informed reader, thousands of fake and hoax news stories circulate the internet daily, leaving readers confused, frustrated and dangerously misinformed.

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